Z 
ZoomInfo
The most expensive database in sales, in the year research became free.
KINDA
why this verdict
Downgrade — pay for the workflow, not the AI
Apollo.io covers the headline feature free, so the $1,250/mo is now paying for the workflow around it.
- A named launch, not a vibe named, unlinked
- Cheap enrichment plus agents that research accounts on demand. OpenAI, February 2, 2025 — no announcement link recorded yet.
- How much of the job it covers headline only editorial call
- The headline feature, but not the workflow, data or integrations around it.
- Is there a free way to do it? yes
- 1 of 2 listed replacements have a usable free tier: Apollo.io.
- What the call is worth $15,000/yr
- $1,250/mo at the entry paid tier — $15,000 a year per seat.
Reason composed from the fields above missing: announcement linked recorded: free replacement listed recorded: two or more escape hatches
- Threatened by
- OpenAI
- Since
- February 2, 2025
- List price
- $1250/mo
- Per year
- $15,000
The backstory
ZoomInfo sells contact data, intent signals and org charts on long enterprise contracts. Two things went wrong: a wave of cheaper enrichment vendors with comparable coverage, and research agents that can assemble an account brief from public sources in a minute. The proprietary intent data and the direct-dial phone numbers are what is left worth the price.
Escape hatches
switching could free up $15,000/yr A 
Apollo.io A fraction of the price, free tier.
apollo.io open_in_new C 
Clay Waterfall enrichment across many providers.
clay.com open_in_new1 of 2 replacements have a usable free tier.