L
Lusha
Contact data, now bought at the cheapest of ten providers automatically.
KINDA
why this verdict
Downgrade — pay for the workflow, not the AI
Apollo.io covers the headline feature free, so the $36/mo is now paying for the workflow around it.
- A named launch, not a vibe named, unlinked
- Enrichment prices collapsed under waterfall tooling. OpenAI, February 2, 2025 — no announcement link recorded yet.
- How much of the job it covers headline only editorial call
- The headline feature, but not the workflow, data or integrations around it.
- Is there a free way to do it? yes
- 1 of 2 listed replacements have a usable free tier: Apollo.io.
- What the call is worth $432/yr
- $36/mo at the entry paid tier — $432 a year per seat.
Reason composed from the fields above missing: announcement linked recorded: free replacement listed recorded: two or more escape hatches
- Threatened by
- OpenAI
- Since
- February 2, 2025
- List price
- $36/mo
- Per year
- $432
The backstory
Lusha sells verified emails and phone numbers with a browser extension. Waterfall enrichment tools query a dozen providers in sequence and only pay for the one that returns a hit, which turns every single-source vendor into a commodity supplier. Lusha is wounded by being one row in someone else's waterfall.
Escape hatches
switching could free up $432/yr A
Apollo.io Bundled database and sending.
apollo.io open_in_new C
Clay Orchestrates every provider at once.
clay.com open_in_new1 of 2 replacements have a usable free tier.