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Lusha

KINDA

Contact data, now bought at the cheapest of ten providers automatically.

KINDA

why this verdict

Downgrade — pay for the workflow, not the AI

Apollo.io covers the headline feature free, so the $36/mo is now paying for the workflow around it.

A named launch, not a vibe named, unlinked
Enrichment prices collapsed under waterfall tooling. OpenAI, February 2, 2025 — no announcement link recorded yet.
How much of the job it covers headline only editorial call
The headline feature, but not the workflow, data or integrations around it.
Is there a free way to do it? yes
1 of 2 listed replacements have a usable free tier: Apollo.io.
What the call is worth $432/yr
$36/mo at the entry paid tier — $432 a year per seat.
Reason composed from the fields above missing: announcement linked recorded: free replacement listed recorded: two or more escape hatches
Threatened by
OpenAI
Since
February 2, 2025
List price
$36/mo
Per year
$432

The backstory

Lusha sells verified emails and phone numbers with a browser extension. Waterfall enrichment tools query a dozen providers in sequence and only pay for the one that returns a hit, which turns every single-source vendor into a commodity supplier. Lusha is wounded by being one row in someone else's waterfall.

Escape hatches

switching could free up $432/yr

1 of 2 replacements have a usable free tier.

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