S 
Scrunch AI
Tracks how your brand appears in ChatGPT, Perplexity and AI Overviews, then tells you how to fix it.
NOT REALLY
why this verdict
Keep paying — OpenAI has not replaced it
OpenAI's version overlaps, but does not finish the SEO job, so this one still earns its $300/mo.
- A named launch, not a vibe named, unlinked
- Model providers and legacy SEO suites adding native brand-visibility reporting for AI answers. OpenAI, January 14, 2026 — no announcement link recorded yet.
- How much of the job it covers not the job editorial call
- Parts of it. The job still needs the tool to get finished.
- Is there a free way to do it? paid only
- 3 replacements listed, all paid.
- What the call is worth $3,600/yr
- $300/mo at the entry paid tier — $3,600 a year per seat.
Reason composed from the fields above missing: announcement linked missing: free replacement listed recorded: two or more escape hatches
- Threatened by
- OpenAI
- Since
- January 14, 2026
- List price
- $300/mo
- Per year
- $3,600
The backstory
Scrunch monitors how often a brand is mentioned and cited across AI assistants, audits the site for AI crawlers and recommends content changes. It exists because of AI rather than in spite of it, which is an unusual position in this catalogue. The risk is that Ahrefs, Semrush and the model providers fold the same reporting into products companies already buy. For now the prompt-monitoring dataset is its own asset.