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Madgicx

YES

Automation and optimisation layer for Meta and Google ad accounts with AI bidding rules.

YES

why this verdict

Cancel it and reprice the job

Revealbot and Foreplay pick up the same job, so the $55/mo now buys packaging rather than capability.

A named launch, not a vibe named, unlinked
Meta Advantage+ campaigns automating targeting, budget and creative selection natively. Meta, February 12, 2025 — no announcement link recorded yet.
How much of the job it covers all of it editorial call
The whole core job — the thing the subscription was actually for.
Is there a free way to do it? paid only
3 replacements listed, all paid.
What the call is worth $660/yr
$55/mo at the entry paid tier — $660 a year per seat.
Reason composed from the fields above missing: announcement linked missing: free replacement listed recorded: two or more escape hatches
Threatened by
Meta
Since
February 12, 2025
List price
$55/mo
Per year
$660

The backstory

Madgicx sold audience automation, bidding rules and creative insights on top of Meta ad accounts. Advantage+ campaigns removed most of the manual levers those tools existed to pull, and the platform now optimises against signals no third party can access. Fighting the algorithm from outside produces worse results than letting it run. Third-party optimisation layers on Meta have very little surface left.

Escape hatches

switching could free up $660/yr
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