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Constant Contact

mail Email · $12/mo
KINDA

The small-business email veteran, undercut on both price and features.

KINDA

why this verdict

Downgrade — pay for the workflow, not the AI

MailerLite and Brevo cover the headline feature free, so the $12/mo is now paying for the workflow around it.

A named launch, not a vibe named, unlinked
AI content generation plus cheaper alternatives. OpenAI, May 13, 2024 — no announcement link recorded yet.
How much of the job it covers headline only editorial call
The headline feature, but not the workflow, data or integrations around it.
Is there a free way to do it? yes
2 of 2 listed replacements have a usable free tier: MailerLite and Brevo.
What the call is worth $144/yr
$12/mo at the entry paid tier — $144 a year per seat.
Reason composed from the fields above missing: announcement linked recorded: free replacement listed recorded: two or more escape hatches
Threatened by
OpenAI
Since
May 13, 2024
List price
$12/mo
Per year
$144

The backstory

Constant Contact has served small businesses for decades and has real brand trust in that market. Its feature set trails modern ESPs, its pricing scales badly with list size, and AI writing — its main recent addition — is free everywhere. Wounded, held up by an installed base.

Escape hatches

switching could free up $144/yr

2 of 2 replacements have a usable free tier.

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